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Your search for keyword: Strategic Marketing B2B returned 620 results.
 
ALL RESULTS SOFTWARE SERVICES & RESELLERS HARDWARE RESEARCH LIBRARY
 
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Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Customer Service (General) | Customer Data Integration | Customer Information Management/ Customer Databases | Customer Interaction Management | Enterprise Resource Planning (ERP) | Collaborative Tools | Strategic Sourcing Solutions | Supply Chain Management

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Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM

March 31, 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C).
(ANALYST BRIEF) VIEW ABSTRACT | GO TO

B2B Benchmark Assessment for B2B Services Sector by IBM

January 30, 2012 - (Free Research) Take the time now and find out how your organization's sales processes to configure, price and quote complex business-to-business (B2B) offers ranks against the market leaders in the B2B services, communications, software, IT services and B2B advertising sectors.
(ASSESSMENT TOOL) VIEW ABSTRACT | GO TO

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation

April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Becoming Customer Driven - Enabling Distributed B2B Order Management by IBM

January 30, 2012 - (Free Research) This brief white paper focuses on the unique order management of B2B commerce, outlining the requirements for distributed order management as a new business requirement and sharing the experiences of Dal-Tile as they implement an end-to-end distributed order management solution from IBM.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Customer Data Management- Breaking down data silos for improved business outcomes by Equifax

December 07, 2011 - (Free Research) This paper reviews the current problems with data silos and how customer data management services can help companies create a consolidated view of their customers and ultimately increase their revenues.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service. Smarter. Thriving in the age of the empowered customer by IBM

January 30, 2012 - (Free Research) In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com

January 04, 2012 - (Free Research) This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations.
(IT BRIEFING) VIEW ABSTRACT | GO TO

Three Steps To Strategic Planning Excellence In Wholesale Distribution Companies by SAP America, Inc.

January 27, 2012 - (Free Research) This paper outlines a set of core analytics customized for wholesaler-distributors.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com

October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
(ESSENTIAL GUIDE) VIEW ABSTRACT | GO TO

Bloomberg BusinessWeek - How To Achieve a Great and Profitable Customer Experience by SAP America, Inc.

March 23, 2011 - (Free Research) Read this first of four reports based on a global survey of executives on customer experience management, as well as interviews of SAP customers and industry influencers and analysts. (Bloomberg Businessweek Research Services, 2011)
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Become an Innovative Sales Manager in 4 Virtual Steps by Citrix Online Go To Meeting

January 13, 2012 - (Free Research) This SellingPower white paper explores four strategic ways that sales managers can win by leveraging virtual tools for internal team collaboration, client presentations, training and more.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Strategic Profitability Management by SAP America, Inc.

December 31, 2011 - (Free Research) Very few of today's companies have a reliable way to achieve the widest profitability margins consistent with other strategic objectives, largely because no one person or organization is responsible for it. Read this white paper to find out what Ventana Research recommends as part of an effective profitability management strategy.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM

February 07, 2012 - (Free Research) This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years.
(EGUIDE) VIEW ABSTRACT | GO TO

Gartner predictions around Social CRM by Infor CRM

February 08, 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
(EGUIDE) VIEW ABSTRACT | GO TO

Operationalizing Online Customer Experience by Tealeaf

September 28, 2011 - (Free Research) This webinar details the strategic value of operationalizing a customer experience effort across your business. What's more, to give you a head start, Eric T. Peterson will outline Web Analytics Demystified's six step process for operationalizing customer experience management within your own organization.
(WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Netflights.com uses Tealeaf in the call center  to help generate 20% of all revenue by Tealeaf

November 04, 2010 - (Free Research) To better differentiate in a highly competitive environment, Netflights.com decided that improving customer experience for its website, needed to be a key strategic initiative. This paper describes how Netflights.com leveraged Tealeaf for unprecedented visibility into their online channel, dramatically improving customer service and as a result.
(CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Create Enduring Customer Relationships by Oracle Corporation

March 21, 2011 - (Free Research) Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation

March 09, 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Integrate Advanced Analytics with Salesforce.com for Greater Business Insight by Business Objects

January 2008 - (Free Research) The need for strategic information by department and executive managers is driving the transformation of tactical departmental systems into enterprise solutions, regardless of the size of the company employing the solutions.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Booz&Co: M-Commerce Comes of Age. Collaborate to Succeed by ComputerWeekly.com

September 2011 - (Free Research) This perspective paper covers the forces that are driving the m-commerce market, the benefits available, and the kinds of business models and partnerships that are seeking to achieve that credible scale over time.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Booz&Co: M-Commerce Comes of Age. Collaborate to Succeed by ComputerWeekly.com

October 2011 - (Free Research) This perspective paper covers the forces that are driving the m-commerce market, the benefits available, and the kinds of business models and partnerships that are seeking to achieve that credible scale over time.
(WHITE PAPER) GO TO WHITE PAPER

The Network Evolution University: Next Generation Networks by SearchNetworking.com

November 2011 - (Free Research) In order to combat the ever-evolving challenges of today’s networks, it’s time to head back to school in our exclusive Network Evolution University – Featuring three distinct classes and nine progressive learning lessons that explore all there is to know about next generation networks and how to overcome the challenges they present.
(VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

Gartner Case Study: Mohawk Fine Papers Uses a CSB to Ease Adoption of Cloud Computing by Liaison Technology (E-mail this company)

November 2011 - (Free Research) If you are thinking of using cloud services brokerage (CSB), then read this case study on Mohawk Fine Papers to learn how they found a service-oriented architecture (SOA)-based backbone to support interoperability between its internal and external tools.
(CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Mobile Web 2.0 - opportunities in advertising and presence-based services by ComputerWeekly.com

December 2010 - (Free Research) The mobilisation of Web 2.0 is fostering new partnerships and rivalries throughout the value chain.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

A Maturity Model Brings Insight and Predictability to the Managed File Transfer Marketplace by Ipswitch File Transfer

February 2011 - (Free Research) This paper introduces an innovative tool that is designed to streamline the complex MFT solution selection process by providing IT professionals with a single, reliable source they can use to drill down through a series of requirements to help them.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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