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Customer Experience Exchange E-Zine: Taking a swing at social CRM by SearchCRM
May 16, 2012 - (Free Research) This edition of the CEM e-zine examines the role social media can play in your company. Learn how Major League Baseball is capitalizing on this revolution to fill its stands even during the darkest of times of the season, why Pinterest is such a success and how Dell measures it's social media success by tracking 22,000 daily online comments.
Ensuring Customer Data Quality for Sales and Marketing by SAP America, Inc.
May 24, 2012 - (Free Research) This webcast discusses how SAP Business Objects Data Quality Management and SAP CRM can help you enforce data quality and governance, address verification and identifies duplicates to achieve fast time-to-value and cost-effective customer data management.
Don’t Just Manage Your Trade Promotions — Optimize Them by SAP America, Inc.
September 30, 2011 - (Free Research) Read this paper to learn how the new SAP Trade Promotion Optimization application can help you optimize your trade promotions with smart, data-driven decisions, improve your trade spend, increase sales performance, and speed return on investment.
Gartner predictions around Social CRM by Infor CRM
February 08, 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
Create Enduring Customer Relationships by Oracle Corporation
March 2011 - (Free Research) Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
It's All about the Salesperson: Taking Advantage of Web 2.0 by Oracle Corporation
September 2008 - (Free Research) This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
Pitfalls to avoid in SAP order management by Esker Inc.
April 2012 - (Free Research) In this expert e-guide, readers will learn about pitfalls to avoid in order management, as well as how to take advantage of financial tools within the system.
CRM Essentials Sales On Demand Video by SAP America, Inc.
April 2012 - (Free Research) Hear from Brent Leary of CRM Essentials on his thoughts of SAP Sales OnDemand and its benefit to SAP current and prospective customers. Designed for the way you sell today, SAP Sales OnDemand gives you what's needed to work smarter, sell better, and win more.
Sybase Capital Markets Guide by Sybase, an SAP company
June 2011 - (Free Research) This finantial e-guide covers the impact of real-time data and how to take advantage of new risk strategies. Articles and research focus on technological innovation, business strategy and geographical markets and is full of insights from Sybase experts and other leaders across the financial services industry.
Must have Tools and Techniques to Optimize the Sales Pipeline and Win more Deals Webcast by SAP America, Inc.
April 2012 - (Free Research) In this webcast, Vantage Point Performance’s Michelle Vazzana will reveal how to coach your reps to better performing pipelines. Watch this now and learn three classic errors in pipeline management and how to avoid them, proven best practices for managing a sales pipeline, a foolproof framework for conducting pipeline coaching sessions and more.
Improving Sales Effectiveness In a Buyer's Market by SAP America, Inc.
April 2012 - (Free Research) This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.
Data Quality: A Survival Guide to Marketing by SAP America, Inc.
January 2011 - (Free Research) Discover the concept of data as it pertains to marketing, and particularly as it is supported by data quality functions inside of the broader EIM framework. This white paper reviews how to improve your customer data for marketing effectiveness.
Work Smarter. Sell Better. Win More. by SAP America, Inc.
April 2012 - (Free Research) Read this paper and learn how SAP Sales OnDemand provides the solution that sales people need to win in today’s environment.
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