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Customer Relationship Management (CRM)
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Customer Interaction Management
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Social Networks and Community Management
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CRM Total Cost of Ownership: Fees, Subscriptions and Hidden Costs by SugarCRM Inc.
July 15, 2011 - (Free Research) The following analysis provides a comparative price analysis of four leading CRM solutions for midmarketorganizations. Forrester Research defines midmarket organizations as any organization with revenues of lessthan $1 billion and/or fewer than 1,000 employees.
Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc.
December 31, 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations.
Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation
March 09, 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective.
CRM Your Salespeople Will Love by Oracle Corporation
September 2007 - (Free Research) Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.
The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc.
July 2011 - (Free Research) The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps.
Address all your CRM needs with one system by Infor CRM
December 2011 - (Free Research) Read this paper to learn about a business-specific solution that is designed with forward-thinking brands in mind. With all industries considered and all accepts of selling considered from sales to customer relationship management, this new system may fit all of your needs.
Cognos Business Intelligence for Report Authors by IBM
January 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere."
EaglePicher Technologies Meets Huge Demand Spike With Crucial ERP Implementation by Plex Systems
April 2009 - (Free Research) EaglePicher management turned to Plex Systems of Auburn Hills, MI to help initiate a manufacturing-based ERP system for its manufacturing facilities. Its new lean manufacturing abilities have enabled it to accurately determine cost and profitability by part, allowing it to become increasingly competitive, especially against offshore competitors.
Best in Class Marketers Drive Enhanced Customer Loyalty by SAP America, Inc.
September 2010 - (Free Research) This paper will explore how top-performing companies are capturing, integrating, managing, measuring and acting on valuable customer data throughout the entire customer lifecycle, in order to maximize customer loyalty and achieve Best-in-Class bottom-line results.
BancVue is Winning the War Against the Big Banks with Sugar Professional by SugarCRM Inc.
November 2010 - (Free Research) Read this case study to learn how BancVue utilized Sugar Professional to optimize their customer’s business models and extend the base model contract module for improved contract management. Continue reading to learn how BancVue is winning the war against the big banks with the help of Sugar Professional.
Retailing in a Social Media World by SAP America, Inc.
March 2011 - (Free Research) Wondering how you can use social media channels to join the conversation with your customers? Find out how software solutions can help you capture and analyze massive amounts of social media data and prepare individualized responses while integrating with your business software through a unified IT architecture.
GTE Federal Credit Union by Riverbed Technology, Inc.
January 2012 - (Free Research) Read this 3-page case study to learn how GTE FCU avoided a costly “forklift” upgrade and instead benefited with Riverbed Steelhead appliances by reducing data traffic by fourfold, achieving RPO objectives, and enabling rich, granular reporting capabilities.
The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft
October 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.
Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects
August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner.
Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc.
July 2011 - (Free Research) Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.
Software as a Service Dramatically Improves CRM Success by Oracle Corporation
February 2008 - (Free Research) Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.
Working the Way Salespeople Work by Oracle Corporation
September 2008 - (Free Research) Read this white paper to learn how SaaS implementations of CRM provide an entry point to data that more directly serves salespeople's needs with easy-to-use solutions that help them increase productivity and drive more revenue.
Utilize analytics to drive customer satisfaction and retention by Infor CRM
December 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.
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