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Defining the 21st Century salesperson by SAP America, Inc.
May 15, 2012 - (Free Research) This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
The Opportunities and Risks of Multitier Supply Chains by SAP America, Inc.
April 18, 2012 - (Free Research) Supply chains are the blood of your business - incredibly complex, yet vital to your success. This paper explores the relationship between partners and processes and the need to enable electronic data exchange with all your suppliers. Read this to learn about the limitations of traditional integration methods and new options that enable e-commerce.
CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
Collaborate and Connect with Business Partners for Commerce by SAP America, Inc.
April 17, 2012 - (Free Research) This brief paper outlines SAP's option for companies looking to link their entire universe of business partners and processes regardless of data standards. Read this now and learn about the many benefits of this solution, including lower costs, global compliance, increased visibility and control and more.
Improving Sales Effectiveness In a Buyer's Market by SAP America, Inc.
April 18, 2012 - (Free Research) This paper seeks to get to the bottom of gaps in CRM initiatives, identifying specific changes that have occurred in the process, areas where it is falling short and other tidbits to consider as your strategies move forward. Read this and gain insight into the results of a survey conducted amongst 160 firms with annual revenues of $250 million.
Executive Dialogue Podcast: Finding Customer Loyalty in a Multichannel World by Oracle Corporation
March 21, 2011 - (Free Research) Listen to this podcast for an insightful dialogue between Don Peppers, founding partner of Peppers & Rogers Group, and Melissa Boxer, vice president of CRM applications at Oracle, as they explore these principles and provide guidance on how to create and sustain loyalty in a multichannel world.
Gartner predictions around Social CRM by Infor CRM
February 08, 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like.
Create Enduring Customer Relationships by Oracle Corporation
March 21, 2011 - (Free Research) Read this white paper to learn how investing in a new loyalty solution or improving your existing one will enable you to truly differentiate your business around the customer experience and drive lasting relationships.
Data Quality: A Survival Guide to Marketing by SAP America, Inc.
January 05, 2011 - (Free Research) Discover the concept of data as it pertains to marketing, and particularly as it is supported by data quality functions inside of the broader EIM framework. This white paper reviews how to improve your customer data for marketing effectiveness.
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